| If you are a physician
or group already running or looking to open an aesthetic
practice or convert your existing practice, there are
things you might want to know. What technology should
I buy? How should I compensate my staff? Who should
I hire? What changes do I have to make? How do I attract
and keep patients? Should I make a deal with a local
spa? How can I tell if my advertising is working? Where
should I spend money? How can I compete?
And while there are many who claim
to offer the keys to success. Few deliver. We know.
We hired them too. But they did teach us one thing.
Success is not to be found from incorporating day spa
practices into medical clinics. This new market of non-invasive
medical technologies demands a different approach. We
won't give you the standard lip-service: Products should
be 20%-30% of your gross sales. Pedicures and lymphatic
drainage are "must haves". Comissions are
the way to save money.
Surface is built differently.
We've answered these questions and
designed systems that actually work for physicians.
How to hire and motivate the best staff. How to schedule
your appointments. How to handle consultations. How
to choose your technology. Where to buy it. What kinds
of contracts and accounting you'll need. When to say
no to patients. The answers to these important questions
mean the difference between just getting by, and building
a real business. (Choosing the wrong technology alone
will cost you tens of thousands of dollars a year.)
If you would like to know more, please
send
us a quick email and introduce yourself. We'll be
happy to call you back and find out if we can be of
assistance.
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